The pleasure of seeing well
Services: Communication, Content Production, Campaigns, Digital Marketing, Social Media, Analytics
Visilab is a Swiss subsidiary of the GrandVision group, the world leader in optical retail chains. The brand offers its customers high-level optometric services, state-of-the-art products, a large selection of branded eyewear and impeccable professional service.
We were in charge of creating several communication concepts, before setting up and monitoring digital campaigns to boost online sales.
With the brand's key audiences being in French-speaking and German-speaking Switzerland, our teams devised several acquisition mechanisms for different customer journeys in order to communicate in a more efficient and more targeted manner.